Rising Liverpool fashion designers are showcasing their psychedelic designs to city centre shoppers this week.
A collection of parkas by graduates from Liverpool John Moores University’s (LJMU) Liverpool School of Art & Design is going on display today (29 May).
The showcase in Liverpool ONE’s Pretty Green store will feature work by Harriet Law, Amie Dolphin and Amelia Francesca Smith after they won a competition to support up and coming talent.
During their final year of university, the students worked to a specific brief to fit the fashion brand’s music heritage and the winning designs were chosen by Pretty Green’s creative director, Pat Salter.
The display in the window of the city centre menswear shop will continue throughout Graduate Design Week.
Pat says: “The winners’ work shone out from the group and Pretty Green is proud to have them on display in our Liverpool store.
“We will endeavour to work together alongside the university in the future championing talent in its early stages and hopefully giving the students a platform to showcase their talents to a wider audience.”
Andrew Ibi, programme leader for fashion at LJMU, adds: “This collaboration with Pretty Green was an excellent opportunity for our students to engage with a high-profile menswear brand and consider designing for the menswear market – in many cases for the first time.
“We were delighted that the students were able to meet the Pretty Green team in Liverpool, discuss their design work with them and benefit from professional advice on how to progress.
“We look forward to seeing the winning parkas on display in the Liverpool ONE branch of Pretty Green.”
This year’s fashion graduates will also be showcasing their work during a catwalk show at Baltic Triangle venue Hinterlands today (29 May) at 4pm and 7pm.