New tenants and the acquisition of ‘Royal’ status have boosted visitor numbers at Liverpool’s Royal Albert Dock according to bosses.
The latest data shows footfall increased by 13% during the April to September summer period this year, compared to the same six months in 2017.
An expanding events programme and the role the Grade I-listed leisure destination plays in the wider Liverpool City Region events calendar are also said to have provided a boost.
Sue Grindrod, chief executive of Royal Albert Dock Liverpool, says: “I am thrilled with these numbers as it affirms all we are doing in our ambitions to position the dock as a world-class leisure destination, where visitors come back to again and again to discover new and exciting things here.
“Of course, having the prestigious ‘Royal’ title bestowed upon us in June has elevated the dock’s profile in the visitor economy, certainly within an international context, which remains a key market of focus for ourselves and our city region partners.
“Our most recent market research already confirms that 16% of our visitors are from overseas, 39% from the UK, 22% from the North West and 23% from Liverpool and wider city region.
“Looking ahead, over the next three years visitors will notice some big changes at the dock, most notably the breaking ground of the new Welcome Pavilion – which is the first major new building on the dock in a long time. An exciting new welcome and heritage interpretation space, the Welcome Pavilion will not only strengthen links between the city centre and the dock, but importantly tell the dock’s fascinating heritage story through a unique and modern approach.
“It’s all part of our wider ambitions to safeguard the dock as a heritage asset and a fit for purpose visitor destination for future generations.”
October’s return of Royal de Luxe’s Giants to the city and the arrival of ‘Liverpool Mountain’ – the first UK public artwork by international artist Ugo Rondinone – to Mermaid Courtyard, both of which drew national press attention, are excluded from the figures.