Liverpool’s waterfront to host ‘ground-breaking’ multisport and culture festival

Liverpool’s iconic waterfront will host a "ground-breaking" inclusive sport and culture event in May 2027, bringing together international athletes and artists in a new festival of unity, sport and creativity. Delivered by UKEL, a new, independent company established to host and deliver major international sporting events in the UK, the original ... Read More...

Applied Nutrition announces major new partnership with boxer Daniel Dubois

Liverpool-based sports nutrition, health, and wellness brand Applied Nutrition has signed Daniel Dubois as its newest ambassador. The two-year partnership deal will see the IBF heavyweight world champion incorporate Applied's products into his training routine ahead of his next major fight. Known for his devastating knockout power and formidable strength, Dubois has ... Read More...

Liverpool’s Applied Nutrition launches ‘dynamic’ new protein drink

Liverpool-based sports nutrition, health, and wellness brand Applied Nutrition has announced the launch of its latest innovation: sparkling protein water. Applied Nutrition, which operates from a 100,000 ft production facility in L33, says the new product offers "health-conscious consumers and active individuals a convenient and effective way to hydrate while meeting their ... Read More...