New research commissioned by Purplebricks has revealed 39% of Liverpool househunters now believe if a property ticks the boxes, they’d be willing to put in an offer without ever setting foot in the door.
As lockdown continues, 67% of home buyers across the Liverpool area are now happy to do virtual viewings as their first look inside a property. Over half (59%) stated they find virtual viewings to be more efficient, and 65% find them less awkward than face-to-face viewings.
Half of those asked agreed that virtual viewings may become the norm when house hunting. The research also revealed that over two thirds (69%) of potential buyers in Liverpool have already done a virtual viewing in the last 12 months.
When it comes to virtual viewings 67% of potential buyers in Liverpool want to see every room in the house, and 64% want a virtual viewing to show them the size of the garden. A lack of photos or video content is likely to put off potential buyers.
Andrew McEvoy, territory operator for Liverpool at Purplebricks, says: “The current pandemic has thrown up many new challenges for buyers and sellers across Liverpool. But this has heralded a new era of virtual house hunting and homeowners are adopting this new way of buying and selling homes.
“The market around the city has remained exceptionally busy, and we are seeing an increase in people outside the area looking to move to Liverpool. This may be another impact of the pandemic as people’s priorities and circumstances have changed.
“The technology of virtual viewings enables us to reach them. Buyers can carry out their first viewings virtually and draw up a shortlist for when they are able to physically visit.”
43% of prospective buyers in Liverpool notice if a seller has made an effort when it comes to making rooms look light and airy. When it comes to virtual viewings, some of the biggest property turn offs are dark and small areas, overgrown gardens and dirty trainers left lying around.
Not having a floorplan, rooms decorated in garish colours and having dirty clothes on show are other no-nos when selling a property. 38% of those asked in Liverpool said they would find a house more appealing if the mess is tidied away out of any images.
It’s all in the detail for nearly a third of Liverpool ’s potential buyers, who are happy when the sellers provide them with an extensive floor plan of the property. Creating an attractive exterior was also appealing to over 34%, who want to see a home looking smart from the outside as well as inside.









