IKEA reveals plans to open new scaled-down store in Aintree

IKEA has today (25 October) announced plans to open a new scaled-down store in Aintree.

The North West is a key region for IKEA with its first UK store opening in Warrington 30 years ago – later followed by a store in Ashton- under-Lyne. Now, the retailer is strengthening its physical presence in the region with ‘Plan & Order Points’ in Aintree, Preston, and Stockport.

As a complement to the bigger IKEA stores, the Plan & Order Points will provide customers with a free, bespoke design consultation with experienced IKEA kitchen and bedroom storage experts. The focus will be on bespoke kitchen and wardrobe designs, although customers will be able to get help planning any room in their home.

The units, located in retail parks and shopping centres, will be sized between 70–90 sqm, showcase around five kitchen and wardrobe solutions, and have a consultation area. There will be no products to take away or food for sale on site. Instead, customer orders will be transported to the customer’s home, or made available for collection at another point of delivery.

Marsha Smith, deputy country retail manager, IKEA UK & Ireland, says: “Our investment in the North West is part of our long-term plan to transform our retail business, making it easier for our customers to shop with us in a number of convenient ways. With a variety of stores, service offers and digital solutions that complement each other, our aim is to be there for our customers however they want to meet us.

“Our expert co-workers will be available to help the customers to plan affordable kitchens or bedrooms – helping our customers to create a better everyday life at home. We offer a full complement of affordable services including finance, installation and assembly.”

Customers will be able to shop at the new Plan & Order Points when they open this winter.

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