Liverpool-based sports company Kyzen Sports has been named Best Breakthrough Business at the 2026 Global Football Industry Awards in London.

Founded by school friends Jack Mackreth and George Mansfield, Kyzen was recognised for its growing influence in the football industry at the Chery-sponsored ceremony, held at London’s Nobu Hotel.

The business specialises in providing financial services to professional athletes, helping footballers and other sports professionals manage their finances, protect their earnings and plan for life beyond their playing careers.

The Liverpool firm saw off competition from a strong shortlist including Monzo, WHOOP, DAMAC, Halo, IFS, Orreco, Oxen Sports and Temporal to claim the award.

Presenting the accolade, former England international Theo Walcott said: “Kyzen Sports is a fantastic example of the innovation and ambition driving the football industry forward.

“Building a successful business in such a competitive environment takes vision, hard work and a real understanding of the people you serve.

“Their journey makes them thoroughly deserving winners, and it’s great to see businesses like Kyzen recognised on a global stage.”

Walcott was joined by fellow former England international Jamie Carragher and Sky Sports presenter Hayley McQueen in hosting the ceremony, which brought together leading figures from across the international game.

The judging panel included England assistant manager Anthony Barry and former Liverpool and Everton defender Conor Coady.

Other winners included Chelsea FC, Juventus FC, Gersh Football and Monzo Bank, while Triple S Sports and Entertainment founders Paul Stratford and Kenneth Shepherd were recognised for their contribution to football representation and Soccer Aid.

Sponsored by automotive brand Chery, the Global Football Industry Awards celebrate excellence across the sport, recognising achievements in business innovation, commercial partnerships, technology and community impact.

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