Wirral-based tech-led fan engagement firm Fourth Wall has taken 2,295 sq ft at the Vanilla Factory on Fleet Street in Liverpool.

The move to Liverpool city centre represents a significant financial investment by the company, which works with more than 50 sports clubs and federations across the UK and worldwide to provide a full suite of services and systems to maximise fan engagement and reduce administration.

The new space will accomade up to 50 members of staff and complements the firm’s larger HQ in Bromborough, Wirral, which also comes with a number of warehouses for Fourth Wall’s fulfilment and distribution centre. The multiple working spaces fit in with Fourth Wall’s hybrid culture, allowing staff the opportunity to split their time between the two offices and home.

Steve Hartley, creative director at Fourth Wall, says: “The new city centre office is a superb collaborative space which supports our hybrid working set-up for staff. It’s easily accessible for our teams, clients and partners, and is a true creative environment which ultimately aids in the recruitment of top talent, whether that be in a full-time or freelance capacity.

“We’ve designed our new office with a real Fourth Wall feel. We are a sports specialist tech agency that is led by creativity and future thinking, and this is represented in the look and feel of our new space.

“There is a relaxed yet tech-led spin to it all, which includes several big-screen TVs visible from every part of the office and a 5m wide floor-to-ceiling LED screen hooked up to a wireless sound system to create an instant immersive experience.

“Our aim was to build a relaxing and inspiring environment that our teams and clients will appreciate and enjoy. The mini bar and PlayStation 5 taps into our ethos of being a fun place to work, and the collaboration spaces are perfect for exploring future ideas as a team.”

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