Zip World Liverpool has announced plans to relocate its ‘Adventure Terminal’ to St Johns Shopping Centre after “taking onboard a variety of opinions”.

The company says the new plans “dramatically reduce the presence of Zip World at Central Library” whilst providing a further boost to St Johns Shopping Centre.

The original plan was to house the Adventure Terminal for customers to check in ahead of their adventure experience, within the Central Library building.

Riders will continue to land on the new rooftop of the library but they will be escorted out the premises via the service lift and return to the Adventure Terminal.

Zip World, which was established by former Royal Marine Sean Taylor in 2013, is creating 32 new jobs and investing over £5 million into the new Liverpool adventure attraction, which it’s claimed will give a new lease of life to St Johns Beacon and the area immediately around St Johns Shopping Centre.

Zip World is projecting the attraction could bring 300,000 visitors into the city centre every year when it opens in 2021.

Andrew Hudson, commercial director at Zip World, says: “Zip World chose Liverpool above other cities because of its historic connection with North Wales, the home of the current three sites and 13 adventures.

“Zip World Liverpool will be a real first because we are creating the fastest urban zip line in the world which will put the city on the international tourism map yet again.

“However, whilst the overall reaction, especially from retailers and businesses in the city has been incredibly positive, we’ve listened to a variety of opinions and that is why we have taken the decision to relocate the kit-up area to St Johns Shopping Centre which will significantly reduce any impact on the Central Library.

“This new plan also increases our investment in St Johns. We will now have a shopfront in the shopping centre which will give a further boost to other retailers. We’re incredibly committed to having a brilliant relationship with the people of Liverpool.

“We are excited to be delivering Zip World Liverpool which will be yet another innovative attraction that will keep the city fresh and forward-thinking.”

Frank McKenna, chairman of Downtown Liverpool in Business, adds: “Liverpool faces the prospect of monumental job losses, shops closing and reduced footfall due to the recession so now is not the time to be pushing against something that will bring real value and benefit to hard pressed local retailers.

“Zip World is doing all they can to satisfy people and do something really positive for the city. Yet we’ve got the usual suspects complaining as they do when anything exciting and outside the box is proposed. They need to stop or we face the prospect of companies investing in other cities over ours.”

Main image: Flickr / Clara Sánchez

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