Netflix’s new historical drama House of Guinness places Liverpool’s Tobacco Warehouse at Stanley Dock firmly in the spotlight.
The series, from Peaky Blinders creator Steven Knight, is based on the real-life story of the Guinness dynasty in the turbulent years after the death of Sir Benjamin Guinness in 1868.
Blending high-stakes family drama with sweeping historical detail, House of Guinness explores themes of power, ambition and legacy against the backdrop of 19th Century Dublin.
Tobacco Warehouse and Stanley Dock play a starring role in the production, the historic warehouses and waterside settings transforming seamlessly into the streets and brewery yards of 1860s Dublin.
Alongside Tobacco Warehouse’s starring role in the series, the landmark historic building is set for the next chapter of its own story, as news of the next phase of homes is anticipated later this month, with construction expected to start in 2026.
Filming for House of Guinness at Stanley Dock took place across a range of interior and exterior locations, with the dramatic scale and authenticity of the site allowing the production team to bring Victorian Dublin to life with cinematic realism.
Key locations included the soaring interiors of Tobacco Warehouse, neighbouring South Warehouse, atmospheric South ‘Peaky Blinders’ Lane, the main gates on Dock Road, and the waterside setting of Collingwood Dock. Tobacco Warehouse and South Warehouse feature prominently throughout the series, with their distinctive red brick walls, iron columns and expansive dockside settings providing the perfect canvas for period storytelling.
Stanley Dock was originally designed by Jesse Hartley and is recognised as one of the most significant dockland sites in the world, forming a vital link in Liverpool’s maritime and industrial heritage. Its location also places it at the heart of Liverpool’s waterfront renaissance, with Everton Football Club’s new stadium now rising at nearby Bramley-Moore Dock, further underlining the area’s transformation into a destination of global cultural and sporting significance.
Tobacco Warehouse itself is one of Liverpool’s most iconic and ambitious heritage landmarks. Completed in 1901, the Grade II-listed structure was once the largest brick warehouse in the world, spanning an extraordinary 1.6 million sq. ft. and dominating the city’s northern docks with its monumental scale. Today, it is being reimagined as one of the UK’s most striking residential developments.
Phase one of Tobacco Warehouse, and the Titanic Hotel Liverpool, have already transformed the area into a thriving new community, with loft-style apartments and penthouses that are almost fully sold.
Pat Power, director of Stanley Dock Properties, says: “We are delighted that Netflix chose Stanley Dock and Tobacco Warehouse as a key filming location for House of Guinness.
“The series showcases the incredible heritage of Tobacco Warehouse, highlighting the importance of preserving such locations, and giving them renewed purpose.”
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