Alcotraz, a “prison-themed immersive cocktail experience”, is set to open on Liverpool’s Seel Street next month.
Inspired by films and TV shows which have brought infamous prison tales to life, ‘Alcotraz: Cell Block Three-Six’ will accommodate 50 inmates for public experiences or private venue hires – comprising of a “dramatic” cell block of 10 individual cells.
Guests – or more appropriately ‘inmates’ – are tasked with smuggling liquor past The Warden and getting it into the hands of some of Alcotraz’s longest-serving inmates, who then transform the contraband liquor into cocktails.
In advance of visiting, guests will be able to create their own unique criminal record from the Department of Justice before being secretly instructed by bootleggers on the inside to smuggle their liquor into Alcotraz.
Smuggling their spirit past The Warden, inmates will be led into Alcotraz Penitentiary and given their own unique inmate number and orange jumpsuit to wear for the duration of their sentencing to avoid escape.
Once in their cells, they will encounter a cast of shady characters and the jail’s notorious bootlegging gang who are ready to transform illicit liquor into bespoke, delicious, contemporary and classic cocktails.
Created by Inventive Productions, the cocktail experience first opened in London in 2017, generating global headlines, creating controversy and “thrilling audiences looking for a unique and memorable night out”. Other Alcotraz locations have since launched in Manchester and Brighton.
Sam Shearman, the creator of Alcotraz and founder of Inventive Productions, says: “We are so excited to be launching the next Aloctraz experience in Liverpool this March.
“After such a great response to Alcotraz Manchester last year and the continued support for the experiences in London and Brighton we’re thrilled to be able to grow the Alcotraz brand further.
“This new Liverpool site will see us experiment with really ambitious expansions to our unique storyline.”









